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Colors matter, especially in commercial design and printing

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There are two main type of image files: Raster and Vector. Raster images are created with pixel-based software or captured with a camera or scanner. They are more common in general such as jpg, gif, png, and are widely used on the web. Vector graphics are math-defined shapes created with vector software and are not as common; used in CAD/engineering, 3D animation, and Graphic Design for processes that reproduce an image onto an object such as engraving, etching, cut stencils.

If you include bleeds in your layout, your files should be 0.25″ larger than the product size that you are purchasing. (i.e. 24”x60” banner = 24.25”x60.25” graphic file).

We accept PDF, EPS, TIF, JPG, AI and PSD. Be sure to embed fonts or convert to outlines before saving. We recommend using PDF/X-3 format when possible. If unable to make a PDF, be sure to package your file for an outside printer with all fonts and linked images.

Before you submit artwork for print, be sure to outline all fonts. This will ensure your message is crisp and readable with no fuzzy edges. Using your illustration program, please convert all text “to curves” or “create outlines” in your files.

A bleed refers to the artwork that extends beyond the finished size of the product. To make sure your artwork prints to the edge of your piece, please allow for an additional 1/8” (.125”) on each applicable side.

When sending an EPS or PDF, make sure you include crop marks so we can cut the job correctly.

If your graphic files contain a border, the border must have a minimum 1/8” (.125”) from all surrounding edges. If you leave less than .125”, your finished product may result in unequal borders from top to bottom and from side to side. Ideally, you want to create the border with 1/4” (.25”) from all surrounding edges.

Please convert your artwork files from RGB to CMYK; this will deliver the most reliable print and will prevent unexpected changes in color. If your project requires close color matching, it is always a good idea to include a hardcopy proof for us to compare. Your choice of paper will also impact color; a smooth uncoated paper will give colors a more muted appearance while a coated or gloss paper will add vibrancy.

If your image is less than 300 or 600 dpi, you should replace it with a new image instead of trying to fix it. Images that come to us at lower quality than what is recommended will be output as sent. To guarantee the best quality, do not enlarge images beyond the original size in the design process. Files that need to be enlarged more than 200% should be at least twice the resolution to help ensure the quality of the final print.

Do not place any critical images or text beyond the safety zone, which is at least 1/8” (.125”) from the final trim size. This helps avoid it getting cut off when the finished piece is trimmed.

Make sure you have proofread your artwork to ensure the spelling and grammar is correct. We will not be held responsible for typographical or grammar errors.